NEW COLLECTION
IT IS WHAT IT IS
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WELCOME TO AJAXX
We are Melanated (Black) family owned. Everything you'll find on our site is meant to empower and encourage all who wear it and see you in it. We are based in the 757 (Hamptonroads, VA) community. We believe you can always give back to others. Our hope is our clothing will help start honest conversations about what matters.
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IT IS WHAT IT IS
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PAPERCHASER
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CO-FOUNDER & DESIGNER OLANDA "AJAXX" RIDLEY
I grew up poor in the projects, I felt clothes always made a statement. Even if you are poor, you can always look good in your clothes. When you look good, you feel good thatβs my thang. It's why I'm a fashion designerREAD MY STORY