mother's day sale

Shout Out To The
Amazing moms

Enjoy 25% Off Your Next Order

Appreciate
Your Mom

Because Everything She Does, She Does For YOU
Mother's Day Sale

25% off your next purchase!

Treat your mom (or yourself) to something that represents YOU.

Support
Love
Respect

For all the momma's out there.

WELCOME TO AJAXX

We are Melanated (Black) family owned. Everything you'll find on our site is meant to empower and encourage all who wear it and see you in it. We are based in the 757 community. We believe you can always give back to others, and in truth. Our hope is our clothing will help start honest conversations about what matters.

featured collection
Generations of Moms
Blackology is about knowing who you are and where you came from.
Remember you are a king or queen.
Shop This Collection
our favorite
Statement tee shirt
This collection was inspired by Olanda's father who coined the phrase "It Is What It Is." This simple universal truth is a statement that makes everyone feel happy.
get yours today
Featured
$29.99
Paperchaser
You're out there chasing paper to provide your family with saftey and security. We see you.
Shop Now
Help us give back to the kids in our community
Shop Now learn more

our mission

Part of Your Purchase will be Donated to a Charity Organization in the 757

You supported us, we want to say thank you. We do this by giving back.

We are currently giving back to The Scott Center. It's a safe haven for kids. Let's give love to the kids in our community.

CO-FOUNDER & DESIGNER
OLANDA "AJAXX" RIDLEY

I grew up poor in the projects, I felt clothes always made a statement.

Even if you are poor, you can always look good in your clothes. When you look good, you feel good that’s my thang. It's why I'm a fashion designer.